Design Directors – Masters of Modern Car Design

Design Directors – Masters of Modern Car Design

Walter de’ Silva from the VW Group, Ed Welburn from GM, Lorenzo Ramaciotti from the Fiat Group, J Mays from Ford, Peter Schreyer from Kia, Jean-Pierre Ploué from PSA, Adrian Van Hooydonk from the BMW Group, Laurens van den Acker from Renault and Gorden Wagener from Daimler.

Nine people that are key to contemporary car design. Nine design chiefs influencing the appearance of almost every car in the world. This book shows the men behind the machines, tells their stories, presents their compelling personalities, and unveils some drawings that have never been seen before.

Masterpieces of Italian Design

Masterpieces of Italian Design

Design in Italy has always reflected the national identity of the Italians themselves: sexy, stylish, and innovative, and with more than a touch of audacity. No other country takes design so seriously, nor treats its leading practitioners with such reverence. In Italy a design is never just a product, but an expression of culture. There is a strongly held belief that good design should be implemented across all aspects of life, or as the architect Ernesto Rogers put it, “from the spoon to the city.”

Masterpieces of Italian Design is an overview of the past two centuries in Italian design and manufacturing. This new title documents the 100 most pioneering designs to come out of Italy, and explains why, with stunning images (including rare archival photographs, illustrations and patent drawings) and explanatory texts.

The Italian design community is at the forefront of modern design practice and has pioneered many styles and movements, from Rationalism to Post-Modernism and Late-Modern. With its strong design-engineering focus, highly skilled craft workshops, and specialized factories, Italy has always provided the optimum creative climate for designers and manufacturers. This major new book features the ultimate examples of Italian design from among others Alessi, B&B Italia, Cappellini, Cassina, Ducati, Ferrari, Fiat, Kartell, Lamborghini, Luceplan, Magis, Moroso, Pagani, and Riva.

NSU Ro80 – The Complete Story

NSU Ro80 – The Complete Story

Launched in 1967, the NSU Ro80 had modern aerodynamic styling, a technologically advanced Wankel rotary engine and was voted Car of the Year in 1968. However, after the initial positive reception, the car developed a reputation for unreliability, with problems arising as early as 15,000 miles and many vehicles required a rebuilt engine before 30,000 miles. Despite the company resolving these reliability issues in both existing and new vehicles, and offering a generous warranty, the damage to the car’s reputation was done. The NSU Ro80 is the most celebrated motoring lost cause of the second half of the twentieth century, outranking the likes of the Edsel and the DeLorean because, unlike those statements of misplaced optimism and ego, it was a good car. Not just good: the NSU Ro80 is one of the great saloons. Launched in September 1967, the Ro80 was an all-new four-door five-seater from a West German company that – post-war – had never made anything other than economy runabouts, motorcycles and mopeds. That alone should have been enough of a risk, but this was also the world’s first purpose-built Wankel-engined family saloon. This compact, refined and elegantly simple power unit was the first really new concept in the realm of internal combustion engines to achieve mass production for ninety years. A car like the Ro80 could only really have come from Germany, where there was a passion for research and a pride in engineering not found elsewhere in Europe. With front-wheel drive, superb power steering and four-wheel disc brakes, the car had top handling and driver appeal. Quite simply, it was a masterpiece, considered by many to be the finest vehicle of its type in the world. But with one fatal flaw: its engine. With over 300 archive photographs, drawings and diagrams, this book tells the story of the NSU

Northrop Delta – AB Aerotransport

Northrop Delta – AB Aerotransport

At the beginning of the 1930’s, night air mail services started to become more and more important for European Airlines. Navigation and safety equipment improved drastically and aircraft became much more economical to fly. The introduction of the fast Lockheed Orion by Swissair in April 1932 led to a true revolution within air transport. “Everyone wanted aircraft that flew faster than their existing obsolete Fokker- or Junkers aircraft.

In Sweden, AB Aerotransport’s Managing Director, Carl Florman, became interested in faster airliners as well. In May 1933, Bernt Balchen introduced them to the Northrop Gamma and was interested in a similar Aircraft for his airline. Offers were requested through Northrop representative, Norwegian aviator Bernt Balchen, AB Aerotransport ordered in October 1933, a passenger Delta 1C and in January 1934, a mail aircraft, the Delta 1E.

The operation of both aircraft was marked by problems and challenges for the pilots. It took them some time to master the aircraft. The Delta 1E never entered service, as it crashed on a trial mail flight. In 1937, ABA sold the Delta 1C to Spanish airline Lineas Aereas Postales Espaňolas – LAPE. It remained in civil and military service until well after World War II.

After intensive research, the author (Rob J. M. Mulder) describes in detail the history and operation of these two aircraft. But Bernt Balchen’s role in the story and the visit of a Northrop Gamma to Norway is described. Also, we learn about the history and development Northrop Alpha, Beta and Gamma, as well as the other Deltas. In addition, the military types and their use in Norway and Sweden and other countries is described. The book is illustrated with many photographs, tables, colour profiles by Juanita Franzi, Nils Mathisrud and Torstein Landström Wallmo. Mats Averkvist supplied drawings and was a great support for the author.

Flying Fortress

Flying Fortress

The Illustrated Biography of the B-17s and the Men Who Flew Them

Renowned throughout the world for its strength and destructiveness, the Flying Fortress was one of the greatest fighting airplanes of all time. In this comprehensively documented biography, Edward Jablonski tells the story of the Flying Fortress Boeing B-17, America’s legendary long-range bomber. From the B-17’s near death in infancy to the emergence of its successor, the Superfortress, Flying Fortress captures the exhilarating career of the B-17 with thrilling accounts of the exploits of these planes and their pilots. In this unforgettable history, Jablonski details the Fortress’s role in the strategic and tactical issues of air war, and chronicles the B-17’s roles in famous raids including Regensburg, Marienburg, Munster, Schweinfurt, Dresden, and Berlin, along with its part in great battles, such as D-Day.

Masterfully written, Flying Fortress is a classic in aviation literature with over 400 illustrations (many unpublished action photos) in addition to a section on the design of the Flying Fortress, which includes a number of detailed cutaway drawings. Approximately 60 pages from the Flying Fortress’s Piloting Manual are also featured herein. Find out why the Flying Fortress ultimately redefined the concept of war.

Edward Jablonski, life-long aviation enthusiast, served in the field of artillery during WWII and was a member of the Society of WWI Aero Historians and the American Aviation Society. Historian, biographer, and critic, Jablonski has written a number of books on aviation history and American cultural personalities.

Ferrari: Under the Skin

Ferrari: Under the Skin

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A substantial work, providing exceptional insights into Ferrari the man, Ferrari’s design, and Ferrari the legend.

Ferrari is an extraordinary company that emerged as World War II receded in Italy, combining collegiality, an almost religious dedication, and dictatorship in equal parts. Above all, it was impelled by the remorseless ambition of its founder Enzo Ferrari. Richly illustrated with personal ephemera, technical drawings, master models, and luxurious product shots, this in-depth exploration of Ferrari – the man, company, cars, and clientele – reveals what goes into the making of, many would argue, the world’s most desirable car brand.

Decorations For The Restorer

Decorations For The Restorer

“Antique Auto Body Decoration Work for the Restorer” Find out how to stripe, ornament, or monogram your antique vehicle. Period experts will teach you the basics of striping, such as filling the brush, holding the brush, and the mechanics of the brush stroke. You will also learn techniques for lettering, scrolling, transfer ornamenting, monogramming, ornamenting, and cane work imitating as they were practiced on the first motor cars. You will find out about the best pencils and brushes to use. There are 225 illustrations including 100 line drawings detailing striping, spoke and scroll design and early commercial car lettering, and 100 more depicting representative monograms and family crests. Once you have absorbed the techniques that will allow you turn your restoration into a masterpiece, this book will serve as an excellent reference for authentic letter and ornament styles to draw from. This volume represents three generations of expertise. The book is compiled from “The Complete Carriage and Wagon Painter” (1887) by Fritz Schriber (carriage techniques are the same as those used on cars, and this book was very well written), with excerpts and references to “The Carriage Monthly Magazine” (1913-1914) and “The Coachmaker’s Illustrated Handbook” (1917), the complete article by John C. Crim “The Sword Striping Brush, It’s Use and Handling” (1956) and other masters’ texts.127 pages, softbound. Year Application-General.

Cessna’s Golden Age

Cessna’s Golden Age

“THE GOLDEN AGE OF AVIATION SERIES takes a look at the respective airplane manufacturer from start-up (and before) through the struggling years of the Great Depression through the end of World War II and beyond to the postwar boom/bust. This series is a compilation featuring the combined research and writings of Drina Welch Abel, Alan Abel, and the late Paul Matt. The 3-view scale drawings used in our Golden Age books have been reviewed, acclaimed and praised by the aviation press in every continent of the world! CESSNA’s GOLDEN AGE takes a look at Clyde Cessna and nephew Dwane Wallace, longtime Cessna President, and the Cessna Aircraft Company from the early 1900s, through the struggling years of the Great Depression, through World War II to the post-war years.

It includes Cessna’s biographical information and details the people, facilities and manufacturing operations of Cessna during the Golden Years. Emphasis is given to Cessna Primary Gliders, Cessna Airmasters, Cessna T-50 Bobcats, Waco CG-4A Gliders (Cessna built), and Cessna 120/140 airplanes. Other Cessna models are also included. There are several factory photos of the Cessna plant during the Golden Years, among the book’s 180 photos and many illustrations, including 3-view airplane scale drawings.

Bellanca’s Golden Age

Bellanca’s Golden Age

BELLANCA’s GOLDEN AGE is a new book included in The Golden Age of Aviation Series. Book Reviews for The Golden Age of Aviation Series: Smithsonian’s Air & Space: “Archival photos and technical drawings abound.” American Aviation Historical Society: “…details the people, facilities and manufacturing operations.” EAA’s Sport Aviation: “…progressively tells the events and details of these aircraft.” Skyways: “Your new series is a hit of the first order!” SR Batteries: “…just wonderful reading!” General Aviation News: “…books ARE A MUST FOR AVIATION BUFFS.” THE GOLDEN AGE OF AVIATION SERIES is being published to commemorate this year’s 100th Anniversary of Flight (2003), and presents an historical look at Aviation’s Golden Years through detailed and meaty text, numerous original photos, many of which have never been published before now, original magazine advertisements of the era, and internationally acclaimed 3-view Scale Drawings. This new series of books highlights a number of airplane manufacturers during the 1900s through 1950. THE GOLDEN AGE OF AVIATION SERIES takes a look at the respective airplane manufacturer from start-up (and before) through the struggling years of the Great Depression through the end of World War II and beyond to the postwar boom/bust. This series is a compilation featuring the combined research and writings of Drina Welch Abel, Alan Abel, and the late Paul Matt. The 3-view scale drawings used in our Golden Age books have been reviewed, acclaimed and praised by the aviation press in every continent of the world! BELLANCA’s GOLDEN AGE Traces G.M. Bellanca coming from Sicily to America as a teenager in 1911 through his 42 years of continuous airplane manufacturing operations. He did more for aviation than any other single individual during aviation’s first 100 years, bar none! This is the ONLY BOOK that has ever captured Bellanca’s complete and lengthy story. Details the beginnings of the air transportation system over great distances. Details the first ten flights over the Atlantic and the first flight over the Pacific. Tells never-before-told stories of Charles Lindbergh, Clarence Chamberlin and many other Golden Age personalities. Tells the complete story of the greatest airplane of the 1920s — Bellanca’s Columbia (the plane Lindbergh wanted but didn’t get). In the 1930s the government tested 209 different airplanes and found that Bellanca’s was the best regarding “efficiency.” Details Bellanca airplanes: CD, CE, CF, Wright-Bellanca 1, WB-2, Columbia, Bellanca J, TES Tandem, Pacemaker, Special J-300, Model K, Airbus/Aircruiser, C-27A, Miss Veedol, The White Falcon, Senior Skyrocket, The Flash, XSE-1, XSE-2, Bellanca Racer, Cruisair Junior, YO-50 (liaison), AT-21-BL Trainer, Cruisair Senior, Cruisemaster.

Unsung Giant

Unsung Giant

A detailed description of the Douglas C-133 Cargomaster by an author who served as navigator in the Cargomaster during the last two years of its 15-year AF service. A brief history of strategic airlift precedes an account of USAF proof-of-concept testing of turboprop propulsion. C-133 design, development and flight testing provide the foundation for development of air and ground crew and worldwide airlift routes. Topical chapters cover technupload ical information, C-133 employment, support to NASA and the strategic missile force and its employment in the Vietnam War and on special missions of all kinds. Of 50 built, ten C-133s were lost in accidents. The crashes chapter gives complete details of the accidents and the most comprehensive analysis available of the reasons for the losses. Three squadrons flew the C-133 and are detailed in their own chapter, as are histories of each of the fifty airplanes built. The book concludes with a chapter on the never-built Douglas C-132, which would have been the worlds largest turboprop aircraft. More than 330 photos and illustrations show the airplanes and people. The index lists over 970 persons as well as other topics and there is an extensive bibliography. The16-page color section shows aircraft interiors and operational activities. Eight fold-out sheets contain large Douglas factory drawings and one large C-133 photograph.

Raymond Loewy: Never Leave Well Enough Alone!

Raymond Loewy: Never Leave Well Enough Alone!

While Andy Warhol is known for creating icons, it is Raymond Loewy who built monuments. At once an engineer and a visionary, this master of streamlined design integrated movement into his designs in what would become a characteristic American way. Indeed, his drawings of the Coca Cola truck, the Greyhound bus, the package of Lucky Strike cigarettes, the Studebacker automobile, and the bullet-nose train molded our vision of twentieth-century American iconography. Illustrated with photographs of Loewy s most notable designs, this memoir pays a tribute to a man who shaped the image of an entire nation with his pencil strokes.

Speed, Style and Beauty Cars from the Ralph Lauren Collection

Speed, Style and Beauty Cars from the Ralph Lauren Collection

Bugatti and Bentley, Alfa and Aston, Mercedes and McLaren-these are not merely cars, they are some of the most exquisite automobiles ever assembled, selected by Ralph Lauren, one of the foremost designers of our time. This breathtaking volume features 29 of these wonders-from such unparalleled masterpieces as the 1930 Mercedes Benz “Count Trossi,” the 1938 Alfa Romeo Mille Miglia, and the 1938 Bugatti Atlantic Coupe to marvels from Jaguar, Aston Martin, Ferrari, Porsche and even a Ford “Woody”-each of these vehicles is lovingly photographed and presented with authoritative elegance. Complementing the images are sketches of these and other cars-rarely seen drawings that give insight into the conceptual and development stages of the automobiles. Now in its fourth printing, Speed, Style, and Beauty is the first book on cars to center its discussion squarely on the car’s role as an art object. The 29 chapters, by two of the best known and most respected authors writing about cars today, gives the indispensable background information, but also approaches the cars the way an art historian would approach fine sculpture-treating them as consummate works of decorative art for the modern age. With over 160 color images by world-renowned photographer Michael Furman, plus an introductory interview with Ralph Lauren who discusses the links between the cars and his overall design philosophy, this is an elegant yet informative book that will delight both the rampant car enthusiast and aficionados of great design in any form. The sleekly curved chrome and steel of these timeless dream machines conjures the glamour of the 1930s, the opulent ease of the 1950s and the charged excitement of the 1980s-the perfect marriage of speed, style and beauty.

Dany Browand Designer

Dany Browand Designer

Dany Brawand was a brilliant styilist, acute, often ahead of his time. For over a decade he worked with a master like Giovanni Michelotti and later, after a short time as a freelance, was responsbile of the Turin-based firm Moretti’s Styling Centre. In his career he styled important cars as the Moretti 124 Coupé, the Midimaxi and the Panda Rock, without considering the countless models he worked on when at Michelotti’s.

This book offers a wonderful overview on his creativity and on the working method of styling a “fuoriserie” under a point of view absolutely unique and unusual, publishing for the first time several sketches and drawings from the stylist’s personal archive, soon after he passed away.

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